Media

In addition to the Rainforest of the America's microsite, a fully integrated advertising campaign was created, including television and radio commercials, larger-than-life billboards, digital billboards, posters, print ads, web banners, street teams, and a whole lot more. Each execution was designed to capture attention in a fun, unique, and engaging way. But more importantly, to educate and inform the audience of everything Rainforest of the Americas!

TV Spots

Meatloaf

Scream

From the Zoo

Amazing Otters of the Rainforest of the Americas

Baird’s Tapir at the Rainforest of the Americas
 


Slash Helps Open the Rainforest of the Americas Exhibit

John Lewis at the Rainforest of the Americas
 


John Lewis & the Rainforest of the Americas Animals

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The Wonders of the Rainforest.

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Expedition Cotton-Top!

  1. Print out your cotton-top tamarin and color it (any way you want!)
  2. Take your cotton-top tamarin on its own "Expedition" and share a photo by uploading it on Instagram or Twitter with the hashtag #LAZooCottonTop
  3. Follow us on instagram @thelosangeleszoo and Twitter @LAZoo
  4. Set your instagram profile to public so we can find your picture